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Groww Review 2024: Is It Safe and Reliable for Indian Traders?
Published by: Matt Xavier Nono
Last updated: November 15, 2024
As online trading continues to grow in India, choosing the right platform has never been more important. Since its founding in 2016, Groww has become a major player, attracting millions of users with its user-friendly interface and wide range of assets, from stocks to mutual funds, ETFs, and bonds. With zero fees on equity delivery and seamless integration of Systematic Investment Plans (SIPs), Groww is particularly appealing to both beginners and long-term investors.
Backed by SEBI regulation, Groww offers security and low-cost trading through its web and mobile platforms, but is it the right choice for you in 2024? In this review, we’ll explore the key features, safety measures, and real-world user experiences to help you determine if Groww can meet your trading needs.
What We Think About Groww
Groww is clearly designed with beginners in mind. The platform offers an intuitive interface on both web and mobile, making it easy to explore and trade assets such as stocks, mutual funds, and ETFs. Its key advantage is the zero brokerage on equity delivery, making it especially attractive to long-term investors seeking a cost-effective option.
When it comes to safety, Groww meets the highest industry standards, being fully regulated by SEBI. The platform employs advanced security measures such as two-factor authentication and AES-256 encryption, ensuring user data and transactions are well protected.
However, Groww's simplicity comes with trade-offs. For more experienced traders, the lack of advanced trading tools, such as complex charting or derivatives, and the absence of international assets might feel limiting. Despite this, for those primarily focused on the Indian market, Groww offers a streamlined and reliable experience at a low cost.
In conclusion, Groww is a solid platform for beginners and investors focused on the Indian market. It excels in affordability and ease of use, though advanced traders may want to explore platforms with more robust features
Our Groww Rating:
Overall, Groww is a great broker, but we think that Exness is more suitable for most Indian traders.
Pros and Cons of Using Groww
Pros
Cons
Quick Facts About Groww
Attribute | Details |
---|---|
Founder(s) | Lalit Keshre, Harsh Jain, Ishan Bansal, Neeraj Singh |
Founded | 2016 |
Headquarters | Bangalore, India |
Regulation | SEBI-regulated |
Fees | Zero brokerage on equity delivery, ₹20 per order for intraday trades |
Assets Offered | Stocks, ETFs, mutual funds, bonds |
Platform Features | Web platform, mobile app with tracking and analysis tools |
Customer Support | Email, live chat, phone (not 24/7) |
Minimum Deposit | No minimum deposit required |
Safety and Regulation: Is Groww Safe for Trading?
Regulatory Compliance
Groww operates under the strict oversight of the Securities and Exchange Board of India (SEBI), ensuring full compliance with Indian financial regulations. SEBI’s guidelines aim to promote transparency and protect investors, which means Groww is regularly audited and must adhere to strict reporting and ethical standards. This provides traders with a level of assurance that the platform operates legally and responsibly within the Indian market.
In addition to SEBI regulations, Groww also complies with Reserve Bank of India (RBI) guidelines for handling financial transactions. RBI's regulations ensure that all user deposits and withdrawals are processed securely through regulated banking channels, reducing the risk of fraud and unauthorized transactions.
- SEBI-Regulated: Guarantees compliance with Indian financial laws and trader protection.
- RBI Guidelines: Ensures safe handling of user deposits and financial transactions.
- Investor Protection Fund: Provides additional security by covering traders under SEBI’s Investor Protection Fund in case of broker default or insolvency.
Safety Measures
Groww employs advanced security protocols to protect users' accounts, personal data, and financial transactions. These measures create multiple layers of defense, ensuring a secure trading experience.
- Two-Factor Authentication (2FA): Groww uses 2FA to add an extra step of verification when logging in, ensuring that unauthorized access is prevented, even if login credentials are compromised.
- AES-256 Encryption: All data transfers between the user and the platform are secured using AES-256 encryption, a globally recognized encryption standard used by banks and financial institutions to protect sensitive information.
- Fraud Detection Systems: Groww’s fraud detection system continuously monitors account activities, quickly identifying and responding to any suspicious actions. This helps to prevent fraudulent transactions before they can escalate.
- Secure Deposits and Withdrawals: All financial transactions on the platform comply with RBI guidelines, ensuring that user funds are handled securely. Groww's use of regulated payment gateways and real-time tracking ensures the security and transparency of financial transfers.
- User Experience: Users have expressed high levels of satisfaction with Groww’s security measures. The two-factor authentication system, in particular, has been praised for adding peace of mind. Additionally, Groww's quick response to suspicious activities and secure handling of deposits and withdrawals have been highlighted as key strengths.
- Emergency Response: In cases of suspicious activity, Groww’s security team swiftly acts by freezing the account temporarily, notifying the user, and taking steps to secure the account. This rapid response protocol ensures users can resolve issues quickly and safely.
Product Selection: What Can You Trade on Groww?
Groww offers a diverse selection of asset classes, allowing investors to efficiently manage and diversify their portfolios. Whether you're a beginner or a seasoned trader, the platform provides ample opportunities to tailor your investments to your risk profile and financial goals.
Available Asset Classes
- Stocks: Trade in Indian equities across both NSE and BSE, giving you access to a wide range of companies in various sectors. Whether you're looking to invest in blue-chip companies or emerging market players, Groww offers comprehensive coverage of the Indian stock market.
- ETFs (Exchange-Traded Funds): Invest in a basket of securities that track indices or specific sectors, providing a cost-effective and efficient way to diversify across markets. ETFs offer flexibility, allowing investors to access a broad range of assets with a single trade.
- Bonds: Choose from government and corporate bonds. Government bonds provide stability with lower returns, ideal for risk-averse investors, while corporate bonds offer higher returns but come with increased risk. Bonds are particularly suited for those looking for long-term, conservative growth.
- Mutual Funds: Access a wide variety of direct mutual funds that span equity, debt, and hybrid categories. Whether you’re aiming for growth, income, or a balance of both, Groww’s mutual fund options cater to different risk profiles and investment strategies.
Systematic Investment Plans (SIPs)
Systematic Investment Plans (SIPs) offer an automated and disciplined approach to investing in mutual funds, helping you build wealth over time. On Groww, SIPs allow you to make regular, fixed contributions, ensuring consistent investment in line with your financial goals.
What Are SIPs?
SIPs enable you to invest a predetermined amount regularly in mutual funds, allowing you to grow your wealth steadily. By automating your investments, SIPs take the guesswork out of market timing and ensure that you stay committed to your financial plan.
Benefits of SIPs:
- Discipline: SIPs automate your investments, ensuring consistency and helping you stay aligned with your long-term goals.
- Rupee Cost Averaging: By investing consistently, you benefit from buying more units when prices are low and fewer when prices are high, reducing the overall cost of your investments.
- Long-Term Growth: Over time, the power of compounding and regular contributions help grow your wealth, making SIPs ideal for building a substantial investment portfolio.
How to Set Up SIPs on Groww:
- Choose a Fund: Browse Groww’s extensive list of mutual funds and select one that aligns with your risk appetite and financial goals.
- Set the Amount: Decide how much you want to invest regularly—whether it’s monthly, quarterly, or annually.
- Pick a Date: Select a specific day each month for your SIP contributions.
- Monitor Performance: Use Groww’s tracking tools to keep an eye on your investments and make adjustments as needed to optimize returns.
Fees and Commissions: What to Expect When Trading with Groww?
Understanding the fee structure of a broker like Groww is essential for managing trading costs effectively. Below is a detailed breakdown of the specific fees you’ll encounter on Groww, along with a comparison to its key competitors, Zerodha and Upstox.
Account Opening Charges
Groww does not charge for account opening, making it an attractive option for new traders who want to start investing without an upfront cost. In comparison, Zerodha charges ₹200, and Upstox charges ₹249. This zero-cost advantage makes Groww particularly appealing to beginners looking to minimize initial expenses.
- Groww: ₹0
- Zerodha: ₹200
- Upstox: ₹249
Brokerage Fees
Groww’s brokerage fees are straightforward and transparent.
- Equity Delivery: Groww charges zero brokerage for equity delivery, which is ideal for long-term investors. This matches both Zerodha and Upstox, which also offer zero brokerage on equity delivery trades.
- Intraday Trades: For intraday trades, Groww charges 0.05% per trade, the same as Upstox. However, Zerodha offers a slightly lower rate at 0.03%, which can result in significant savings for high-frequency traders who execute multiple intraday trades daily.
For casual traders, the fee differences between Groww and its competitors may be minor. However, for frequent intraday traders, Zerodha’s lower rate could lead to substantial savings over time.
- Groww: 0.05%
- Zerodha: 0.03%
- Upstox: 0.05%
Withdrawal Fees
Groww does not charge any fees for withdrawals, which is a major advantage for traders who frequently transfer funds from their trading accounts. In comparison, Zerodha charges ₹9 per withdrawal, and Upstox charges ₹7. Over time, these fees can add up, especially for traders who regularly withdraw profits or adjust their portfolios.
- Groww: ₹0
- Zerodha: ₹9
- Upstox: 7%
DP Charges
Depository Participant (DP) charges are applied when you sell shares from your demat account. Groww charges ₹13.5 per ISIN (International Securities Identification Number), matching Zerodha’s fee. Upstox charges slightly higher at ₹18.5 per ISIN. These charges are in addition to brokerage fees and affect the overall cost of selling shares, especially if you hold a diverse portfolio with multiple ISINs.
- Groww: ₹13.5 per ISIN
- Zerodha: ₹13.5 per ISIN
- Upstox: ₹18.5 per ISIN
Fee Comparison Table
Fee Type | Groww | Zerodha | Upstox |
---|---|---|---|
Account Opening Fee | ₹0 | ₹200 | ₹249 |
Brokerage Fee (Intraday) | 0.05% | 0.03% | 0.05% |
Brokerage Fee (Delivery) | ₹0 | ₹0 | ₹0 |
Withdrawal Charges | ₹0 | ₹9 | ₹7 |
DP Charges (per ISIN) | ₹13.5 | ₹13.5 | ₹18.5 |
Trading Platform: Features and User Experience
Groww’s trading platform is designed to provide a smooth and intuitive user experience, whether you’re trading on the web or mobile. The platform’s usability, performance, and feature set make it suitable for traders of all levels. In this section, we’ll break down the key aspects of Groww’s platform, including how it performs on both web and mobile devices, the tools available for technical analysis, and the resources that help beginners learn to trade. Let’s dive into the features that make Groww stand out.
Web and Mobile Usability
Groww’s platform excels in both web and mobile environments, ensuring a seamless user experience. Here’s what makes it stand out:
- Simple Navigation: Whether on web or mobile, the clean interface helps users quickly access trading options, portfolios, and market insights with minimal clicks.
- Mobile Efficiency: The mobile app is particularly praised for its fast load times and minimal lag, ensuring traders can execute trades on the go.
- Responsive Design: Both platforms adapt well to different devices, allowing users to transition effortlessly between desktop and mobile without losing functionality.
For traders seeking real-time market data and responsive actions, Groww delivers an efficient and accessible trading experience.
Performance and Reliability
Groww’s platform offers a high level of reliability, with consistent performance across key metrics:
- Uptime: Strong uptime, ensuring the platform is available during trading hours.
- Order Execution Speed: Quick and efficient trade execution, essential for fast-moving markets.
- User Feedback: Most users report smooth performance, though minor delays or outages during peak times have been noted.
Overall, Groww delivers a dependable experience with minimal disruptions.
Web Platform Features and Tools
Groww’s web platform combines a range of features and tools that cater to traders looking for both simplicity and advanced trading capabilities:
- Technical Analysis Tools: Groww offers a variety of charting tools, including line charts, candlestick charts, and bar charts. Traders can apply technical indicators like moving averages, RSI, and MACD to analyze market trends and make informed trading decisions.
- Customization: Users can create personalized watchlists, set price alerts, and track their favorite securities in real time. The platform also allows for multiple watchlists, making it easier to manage diverse portfolios.
- Advanced Order Types: Groww supports key order types such as stop-loss and limit orders, enabling users to automate trades and manage risks effectively.
- Research and Insights: The platform includes research tools, market insights, and basic financial news that help users stay informed about market movements.
- Integration: While Groww doesn’t currently offer integration with third-party trading platforms, its synchronized experience between the web and mobile app ensures consistent portfolio management across devices.
By offering essential tools for technical analysis alongside strong customization features, Groww provides users with a robust platform for both short-term trading and long-term investing strategies.
Mobile App Features
- Real-Time Tracking: Get live updates on stock prices, mutual funds, and ETFs, allowing you to make informed decisions in real-time.
- Push Notifications: Stay on top of your portfolio with instant alerts on market movements and personalized price notifications.
- Charting Tools: Access advanced charting options like candlestick patterns and technical indicators for quick analysis.
- One-Tap Trades: Simplified, single-tap trade execution for faster transactions.
- Biometric Login: Log in securely with fingerprint or face recognition for quick access.
- Mobile-Specific Features: Set reminders for SIPs and manage multiple accounts efficiently, all within the app.
Educational Materials and Support for Beginners
Groww offers a wide array of educational resources tailored to help new investors build confidence and knowledge in trading and investing:
- Video Tutorials & Blogs: Groww provides easy-to-follow tutorials and detailed blogs, covering essential topics like stock market basics, mutual fund investing, and portfolio management.
- Groww Academy: Groww Academy offers structured courses, including beginner-friendly webinars on investment strategies, understanding market trends, and risk management. Webinars feature live Q&A sessions with industry experts, giving new traders real-time guidance.
- Importance of Education: For beginners, learning the basics is crucial, and Groww’s resources emphasize making informed decisions through continuous learning. From introductory guides to in-depth market analysis, Groww ensures new investors have all the support they need.
Account Opening: How to Start Trading with Groww?
Step-by-Step Account Setup
Opening an account on Groww is a straightforward, fully digital process designed for security and compliance. Here’s how you can get started:
- Download the App or Access the Website: Start by downloading the Groww app from Google Play or the App Store, or visit their website to initiate the account setup process.
- Create an Account: Enter your basic information, such as name, email, and mobile number. You will receive an OTP for mobile verification.
- Complete the KYC Process: Groww requires mandatory KYC (Know Your Customer) verification in compliance with SEBI regulations:
• PAN Card: This is required to verify your identity.
• Aadhaar Card: Your Aadhaar serves as proof of address and must be linked to your mobile number for OTP verification.
• Bank Account Details: Provide your bank account details for secure deposits and withdrawals. Ensure the account is in your name to avoid any delays. - Submit Additional Documents: Upload a passport-sized photograph along with any other documents requested by Groww.
- Account Verification: Once all documents are submitted, Groww will verify your account. This process typically takes 24-48 hours, but may take longer during peak periods or if documents are incomplete.
- Start Trading: After verification is complete, you will receive a confirmation email. At this point, your account is ready, and you can begin trading on Groww’s platform.
Documents and Requirements
To open an account on Groww, you will need the following:
- PAN Card: Mandatory for identity verification as per SEBI regulations.
- Aadhaar Card: Required as proof of address. It must be linked to your mobile number for OTP-based verification.
- Bank Account Details: These are needed for secure deposits and withdrawals. Ensure that the account is registered in your name.
- Recent Photograph: Upload a passport-sized photo for your profile.
Importance of KYC
KYC (Know Your Customer) is a critical requirement under SEBI guidelines. It helps ensure the security and legitimacy of your account by verifying your identity and preventing fraud or money laundering. The KYC process involves submitting essential documents (PAN, Aadhaar, bank details) and verifying your identity via OTP. Completing KYC not only secures your account but also ensures compliance with Indian regulatory standards.
Account Types Available
Groww offers several account types to cater to different investors:
- Individual Accounts: The most common type for retail investors, allowing a single user to manage investments. This account type provides access to Groww’s full range of trading tools and resources.
- Joint Accounts: These allow two or more people to share control over an account. Joint accounts are useful for spouses or business partners who want to co-manage their investments.
- Corporate Accounts: Designed for businesses and institutions, corporate accounts allow companies to invest collectively. These accounts typically require additional documentation, such as company registration and board resolutions, depending on the organization's structure.
Lack of Demo Accounts
Groww does not provide demo accounts, which can be a drawback for beginners who want to practice trading without financial risk. Unlike other platforms that offer demo accounts to simulate live trading, Groww focuses on providing educational resources to help new investors gain confidence. These include:
- Video Tutorials: Walkthroughs of investment strategies and platform features.
- Blogs and Articles: Covering basic and advanced trading concepts.
- Groww Academy: A hub for webinars, courses, and detailed market insights to educate traders.
Although demo accounts are not available, Groww’s comprehensive educational resources give beginners the opportunity to learn trading concepts before committing real money, helping them minimize risks.
Deposit and Withdrawal: Managing Your Funds with Groww
Managing your funds on Groww is designed to be a straightforward process with a variety of deposit and withdrawal options. Whether you're depositing funds to start trading or withdrawing earnings, Groww ensures a seamless experience. In this section, we’ll explore the available deposit methods, minimum requirements, and timeframes, as well as the withdrawal process, associated fees, and potential issues. Understanding these processes helps ensure smooth fund management on the platform.
Deposit Process: Minimum Requirements, Time, and Fees
Groww offers flexible deposit methods to fund your account quickly and securely:
Deposit Methods
Groww offers several deposit methods to ensure flexibility and ease for all users:
- UPI (Unified Payment Interface): This is the fastest method, with funds being transferred instantly. It’s highly popular due to its convenience.
- Net Banking: A widely used method that allows deposits directly from your bank account. The transaction time is usually a few hours, depending on the bank.
- Bank Transfers: This traditional method allows direct transfers from your bank account, though processing times can range from 1-3 business days, especially for larger amounts or during holidays.
Minimum Deposit
One of Groww’s most attractive features is the lack of a minimum deposit requirement. This feature enables traders, especially beginners, to start with small amounts, testing the platform without needing significant financial commitments.
Processing Time
- UPI: Deposits made via UPI are processed instantly, allowing users to begin trading immediately.
- Net Banking: Typically, deposits made using net banking take a few hours to reflect in your Groww account, although this can vary by bank.
- Bank Transfers: Bank transfers may take 1-3 business days, depending on your bank’s processing times and whether it’s a business day.
Fees
Groww stands out by not charging any fees for deposits. Regardless of the deposit method, users can add funds to their accounts without incurring additional costs, making Groww an attractive option for cost-conscious traders.
Common Issues
While depositing funds is generally smooth, a few potential issues can arise:
- UPI Errors: Users sometimes encounter errors due to incorrect linking of UPI IDs or server downtimes. To avoid this, ensure your UPI is correctly linked before making a deposit.
- Bank Transfer Delays: Delays can happen, particularly over weekends or bank holidays, as transactions are processed only on business days. Always check your bank’s transfer schedule to avoid waiting longer than expected.
Customer Support and User Experience: What to Expect?
When it comes to choosing a trading platform, customer support and overall user experience are crucial factors. Groww strives to offer its users reliable and accessible support through multiple channels, ensuring a smooth and hassle-free trading experience. In this section, we’ll explore the available customer support options and how well Groww performs in terms of user satisfaction based on feedback from real users.
Customer Support Channels
Groww provides multiple ways for users to get in touch with customer support, ensuring their concerns are addressed efficiently:
- Live Chat: Available through the Groww app and website, offering real-time support for quick troubleshooting and queries.
- Email Support: For more detailed issues, users can contact support@groww.in, typically receiving a response within 24-48 hours.
- Phone Support: Groww’s helpline number is +91-9108800604, available from 9 AM to 7 PM, Monday through Saturday. If lines are busy, users can request a callback.
For more resources and help articles, visit the Groww Help Center.
User Satisfaction Analysis
User satisfaction with Groww’s services is generally positive, with key highlights and some areas for improvement:
- Response Time: Groww’s live chat is typically quick, offering responses within minutes. However, email support can take up to 24-48 hours, and phone support sometimes faces delays, especially during peak hours. Users have reported that callback requests may not always be prompt.
- User Satisfaction Metrics: On Google Play (4.4/5) and App Store (4.3/5), Groww receives high praise for its intuitive interface, minimal fees, and ease of use, especially for beginners. However, common complaints include customer support delays and technical issues during high-traffic trading hours. Trustpilot reviews are more mixed, often highlighting slower resolution times for more complex issues.
While most users appreciate Groww’s ease of use and beginner-friendly features, areas such as customer support responsiveness and platform stability during high-traffic periods are noted for improvement.
User Reviews: Real Experiences with Groww
Groww’s reviews across platforms like Google Play, App Store, and Trustpilot offer insights into user experiences, both positive and negative:
- Positive Experiences: Users often praise the platform’s intuitive interface, low fees, and easy account setup. The mobile app is particularly appreciated for its ease of use, making it accessible to beginner traders. Educational resources provided by Groww also receive positive feedback, helping users make informed decisions.
- Common Issues Raised:
• Customer Support Delays: Some users report slow response times from email and phone support, particularly during peak hours.
• Technical Glitches: During periods of high trading activity, users have experienced platform lags and order execution delays. - Groww’s Response: Groww is actively working on improving these issues by providing regular app updates, enhancing platform stability, and increasing the efficiency of its customer support channels.
In summary, while Groww has gained a strong reputation for its user-friendly design and affordability, users still highlight areas for improvement, especially with technical performance and customer support.
Groww vs. Leading Indian Trading Platforms: A Detailed Comparison
Groww competes with several of India’s top trading platforms, including Zerodha, Upstox, Angel One, and Paytm Money. Here, we provide a detailed comparison of these platforms based on fees, investment options, tools, and user experience, to help you make an informed decision.
Comparison Table: Key Features
Feature | Groww | Zerodha | Upstox | Angel One | Paytm Money |
---|---|---|---|---|---|
Account Opening Fee | Free | Free | Free | Free | Free |
Demat AMC | Free | ₹300 per year | ₹240 per year | ₹240 per year | Free |
Equity Delivery | Free | Free | ₹20 or 2.5% | 0.1% or ₹20, whichever is lower | ₹20 |
Equity Intraday | ₹20 or 0.05% | ₹20 or 0.03%, whichever is lower | ₹20 or 0.05% | ₹20 per order | ₹20 per order |
Investment Options | Stocks, ETFs, Mutual Funds | Stocks, ETFs, Mutual Funds | Stocks, ETFs, Mutual Funds | Stocks, F&O, Commodities | Stocks, ETFs, Mutual Funds |
Advanced Tools | Basic | Advanced (Kite platform) | Intermediate | Intermediate | Basic |
Customer Support | Live Chat, Email, Phone | Email, Phone | Live Chat, Email, Phone | Email, Phone | Live Chat, Email |
Mobile App Rating | 4.4/5 | 4.2/5 | 4.1/5 | 4.0/5 | 4.3/5 |
Choosing the Right Platform: Groww vs. Competitors
While the comparison table highlights key features, here's an overview of which platform stands out for different types of traders:
- For Beginners: Both Groww and Paytm Money are easy-to-use, beginner-friendly platforms with low fees. They are best suited for those who are just starting out with stocks and mutual funds.
- For Advanced Traders: Zerodha’s Kite platform offers advanced tools, such as charting and market depth analysis, ideal for traders looking for more technical features. Angel One, with its commodities and F&O trading, is also a great option for seasoned investors.
- For Diversified Investors: Angel One’s ability to offer commodities and futures makes it the best choice for investors who want to diversify across multiple asset classes.
Conclusion: Is Groww a Good Broker for Indian Traders?
Groww is an excellent platform for Indian traders, particularly beginners. Its intuitive interface, zero delivery fees, and extensive educational resources make it a standout choice for those new to investing. It lacks advanced features like detailed charting tools and margin trading, which are important for experienced traders. However, Groww is well-suited to cost-conscious investors who are focused on the Indian market.
For more sophisticated traders seeking advanced tools, other platforms with a broader range of features may be more appropriate. However, for those who prioritize simplicity, affordability, and security, Groww is one of the best options available in the Indian market.
Author of this review: Matt Xavier Nono
Matt is Philippines-based FinTech writer at Beyond 2015. He brings firsthand experience in online trading, particularly CFD and cryptocurrency. He focuses on the regulatory framework of online trading, specializing in identifying trustworthy brokers and exposing scams.
Matt educates traders, and helps especially beginners to avoid "get-rich-quick" schemes and online trading scams. He combines knowledge from online courses and books like "Blockchain Revolution" and "Crypto Trading for Ambitious Beginners" with real-world trading experience. As an active trader himself, he follows industry leaders like Spiros Margaris, Brett King, Theodora Lau, and FinTech Insider Podcast to stay ahead of the curve.